Marketing

CCM is no longer just about making document production more effective or efficient.

Having a professional services team isn’t unique, but neither is it a foregone conclusion for a software company.

As businesses evolve from the start-up phase, supporting the overall needs of the organization requires a revaluation – and perhaps a complete refresh – of internal processes.

Customer experience continues to be the buzzword of 2018.  Visit any business or industry conference, and you'll no doubt find keynote speeches and breakout presentations highlighting how your

Despite the continued projected growth and importance of the CCM market, sometimes it’s challenging to track down good information on the customer communications management market, along with a mea

In the age of the empowered consumer, if you don't really know your customers then they're going to find a competitor who does.

What is CJM?

A customer jour

At Quadient we get a lot of questions about what makes Customer Journey Mapping (CJM) successful and what rules its contributors should stick to if t

Expectations of what a bank should be are constantly being raised and not just by other banks. Banks are being measured against providers of non-financial services too.