Experience

As facturas e declarações em PDF existem há 26 anos. Mas em 26 anos, muito mudou, e as expectativas dos clientes evoluíram.

Today, most companies realize that if customer communications fail to live up to their clients’ expectations it can be detrimental to the overall customer experience and lead to customer defections

Três dias de networking, educação, com um pouco de divertido misturado.

Todos nos negócios já ouviram falar do método KISS quando confrontados com um problema.  O problema é que a maioria não sabe realmente como mantê-lo simples.

As a Services Delivery Partner, Macrosoft actively participated at the Quadient Inspire Days annual conference held in San Antonio, Texas.

Anytime there is big news in the CCM industry, my thoughts turn to the impacted users. What do they think when an announcement impacts their technology? How will this impact their next project?

Selecting and keeping track of the right Customer experience (CX) KPIs is important.

Unless your business is focused on a specific age group, targeting one generation to the exclusion of others is not always a good strategy.